How it Started

HPR started out as a dream many said was far-fetched for small town Henderson, TN, but the founding owner, Ken Hilliard, didn't let that stop him. Like many enthusiasts, his passion began when he was just a child. Some say he was born with a wrench in his hand; Others whisper that his first word was "vroooom"; Plenty of witnesses can attest that his diecast cars were the first on the lift. Hyperbole or not, not a single person on the planet can deny Ken's enthusiasm for high performance vehicles. Car meets, drag strips, and late night projects were Ken's idea of a party.

He began his career at Lonnie Cobb Ford in Henderson, TN. During his 14 years there, he took every class Ford offered and became Senior Master Certified. He also owned and adored multiple Mustangs and quickly applied his knowledge for automotive performance with his in depth knowledge of the Ford platform. 

Ken also met Caleb and Dover from Foxcast Media, and decided to start his own Youtube channel sharing his expertise on the Ford Mod and Coyote platform. During this time, he also became good friends with Zander13 and various other Ford Performance Youtube content creators. The channel, SpeedAddict731, began as a small pass time; however, he quickly began receiving more and more comments affirming they would be willing to travel to meet Ken and let him lay hands on their F-150 or Mustang. Ken was apprehensive, but he was never one to back down from a challenge.

He opened HPR in 2019 in a small red brick shop in Henderson, Tennessee. He figured he would get some business here and there, but it quickly turned into his full-time job. Since opening, Mustangs and F-150s have came from 34 different states to get work done at HPR. He gave the feeling of a community shop with the expertise of a location people were willing to drive for. Eventually, Ken had no choice but to upgrade to a new shop and hire help (the old building didn't have an overfill lot, and, despite the myths, Ken only had two hands), and HPR turned into what it stands as today. 

Moving Forward

Passing the Torch

In 2026, Ken made the difficult decision to step away and pursue another dream. While he knew his chapter at HPR was at a close, he wanted to pass the torch rather than watch a bright flame smolder out. He sold the shop to someone he trusted, Alan McCorkle from The Horsepower Factory. While Alan's shop specializes in Chevrolet, plenty of modular Fords have passed through his bay doors. Ken recognized a fellow enthusiast and knew HPR's Legacy was in capable hands. His team remained with the knowledge he carefully trickled down.

"There is never Enough Horsepower, just not enough traction"

-Carroll shelby

Who We Are

Located in Henderson, TN, HPR is a Ford automotive performance shop specializing in the Coyote and Ford Mod platform. Beyond what we do, we believe in integrity, honesty, and consistency. We have two technicians, Will and Colton, with a combined 14 years in the automotive industry. The office consists of Logan, our Service Manager, and Alyssa, our Office Manager. Every person in the shop started out as an enthusiast like you and decided they wanted to help others reach their goals. We stand behind our builds and our customers. You’re not just getting work done at a shop—you’re investing in your passion and your cars future. Whether you’re on the street, at a meet, or in a closed course, we take pride in being a part of your goals. At the end of the day, we remember that each person who passes through our shop loves their cars as much as we love ours.

Services We Provide

We pride ourselves on being a one-stop shop. From N/A builds to Forced induction, we have you covered.

✓ Diagnostics

✓ Engine Installation

✓ Supercharger Installation

✓ Header Installation

✓ Suspension and Handling Upgrades

✓ In-House Alignment

✓ Transmission Installation

✓ Air Intake Installation

✓ Exhaust Installation

✓ Fuel System Installation

✓ Catch Can Installation

✓ Rear Diff and Axle Upgrades

✓ Tune Assistance & In-House Dyno

✓ And more- contact us 

Check out some of our builds!                                               

Slideshow

Twin Turbo S650

2020 GT350

2021 Mach 1

2024 S650

Check out the full Gallery